Product Protection

When developing a new product many legal questions arise, including:

  • How do I protect the innovation from imitators?
  • Can the innovation be legally protected?
  • For how long?
  • How much will this cost?

We here on the West Coast of the United States respect and obey all Governing Laws for the Protection of New and Existing Products. The answers are complicated by the fact that several legal concepts may apply to any given innovation, product, process, or creative work. These include patents, trademarks, service marks, tradenames, copyrights, and trade secrets. It is necessary to know which are applicable and when each is appropriate. This varies somewhat from jurisdiction to jurisdiction. The advice of a lawyer that specializes in these matters and is knowledgeable with your corporate philosophy regarding IP protection is essential.

Generally, copyrights are fairly easy to obtain but are applicable only in certain instances. Patents on the other hand, tend to involve complex claims and approval processes, tend to be expensive to obtain, and even more expensive to defend and preserve.